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Welcome you to BetterCareMarket. We are a leading online supplier, a proud NDIS-provider, and supplier to Support at Home and Elderly Care Programs. We carefully select and provide quality daily living aids, medical supplies, mobility equipment, essential healthcare supplies, braces & supports and incontinence products.
With easy 24/7 online ordering and home delivery, we make healthcare and useful daily living products accessible to you.
We are dedicated to providing you with solutions and products, tailored to your specific conditions; we support your independence !
Motivated by personal experience - searching fall-prevention products for his mother - Dr Erik Louwerens identified a gap in trustworthy, accessible health solutions for everyday people.
This inspired the creation of BetterCareMarket: a website that offers curated healthcare products, expert advice, and a user-friendly experience tailored to both consumers and healthcare professionals.
Our commitment to you is to deliver an outstanding range of quality healthcare products with the utmost care in the fastest possible time.
Based in Crows Nest, NSW, we serve all states and territories. Our suppliers across Australia, ship the products from their warehouse straight to your door.
Our core values and focus are on the health and wellbeing of our customers. We strive reaching the highest level of customer service: reliable, efficient and friendly. Our products are carefully chosen from our Australian suppliers to bring you a quality product and solution.
We support our products and promise you quality at a reasonable price. We hope you will place your trust in us.
Dr. Erik Louwerens is a medically trained healthcare entrepreneur and the Founder & CEO of BetterCareMarket, a leading Australian platform providing specialised products and expert advice to improve everyday life for seniors and individuals living with chronic conditions or disabilities—particularly those supported by the NDIS (National Disability Insurance Scheme).
With over 25 years of leadership in the global pharmaceutical industry, Dr. Louwerens brings a rare combination of clinical knowledge and executive insight. His career includes leading the strategic merger of Sanofi and Aventis, which formed one of the world’s largest pharmaceutical companies and transformed patient access and innovation across the healthcare system.
As a trusted voice in NDIS-focused care, Dr. Louwerens ensures that BetterCareMarket provides tailored, high-quality support to people with disabilities and their carers. He remains active in healthcare advisory roles, where he applies his medical training, business acumen, and compassionate leadership to promote better outcomes across the aged care and disability sectors.
We are a small dynamic team, with an excellent work ethic and a bundle of energy. While we are from different backgrounds, what bonds us is our shared passion about health and wellbeing.
We believe we can make a difference in the lives of our customers, and our community. To us, everyone is important, each one with their own specific needs.
Content Manager
Working for BetterCareMarket for over 6 years and leading as Content Manager.
I'm BetterCareMarket's NDIS specialist and supporting people with disabilities is my passion. I have in depth knowledge about all our products, as well as incontinence solutions. I love to assist you so you can choose the best solutions for your needs.
Marketing Manager
I am BetterCreMarket's Marketing Manager.
I joined the Bettercaremarket family in November 2024.
I work together with Maayke and Annemarie to coordinate the best possible marketing strategies with the objective to empower you to make an informed decision when purchasing a product.
Digital Marketing Manager
I am the Social Media and Digital Marketing Associate.
Laura, Annemarie, Paolina and I do our very best to ensure you have heard of BetterCareMarket.
My expertise is definitely my creative edge. I played a key role - together with Laura - in launching BetterCarePro and the design of the new website.
Content Creator & Social Media
I’m the person behind the camera at BetterCareMarket.
I create the photos and videos you see on our website and social media, focusing on what matters most: how products look, and work in real life.
My goal is simple. Clear visuals that help you choose the right product for your needs.
IT Infrastructure Manager
I have been working in IT for over 3 decades.
I am interested in networking, servers, and computing.
My first responsibility is Customer Care and Support. I am here to assist you with helpful recommendations, and find solutions to support your independence.
Accountant & Finance
I look after the numbers behind BetterCareMarket.
In an eCommerce business, things move fast. Stock, suppliers, shipping costs, returns, and pricing all change daily.
My role is to keep our finances accurate, steady, and clear so the team can make good decisions and customers get what they need, on time.
Most importantly, I help make sure we can keep delivering reliable service while staying sustainable as we grow.
Lead Developer
I am BetterCareMarket's IT Manager and am responsible for technology across BetterCareMarket platforms and Apps. I joined in 2022 and have contributed to all recent developments and Platform upgardes. I would describe myself as solution-driven, finding solutions to maximise customer satisfaction. Prior to this assignment, I spent 7 years at a leading technology consultant, working as a software developer.
Lead Developer
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Finance Intern
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